Sales and Marketing Manager at Bidec Group Ltd

Background

BIDEC GROUP LTD Is   a private Company which is leading producer of organic fertilizers in the country with its production facilities that are located in four big sites located at: Sovu -Huye District, UR-HUYE, CYUVE -MUSANZE District, Rutagara -Rubavu and NDUBA- GASABO the current organic fertilizers ready for distribution is 20 0000 metric tons which will be trebled in the coming year to 60 000metric tons /year

BIDEC GROUP LTD    starting in 2018, it become reliable channels for producing of organic fertilizers.

In this regard, BIDEC GROUP LTD   is seeking applications from competent, dynamic and self-motivated individuals to fill the following position:

Sales and Marketing Manager

Marketing Officer Responsibilities

• Actively participate in the planning, monitoring and evaluation of BIDEC Activities
• Mobilize the local farmers to use the organic fertilizers 
• Develop and implement comprehensive marketing strategies to promote the company's products or services.
• Coaching and provide the capacity building /training to Districts, Sectors, cell staff to effectively sensitizers and mobilize them how to use the organic fertilizers
• Conduct market research to identify target markets, customer preferences, and industry trends, and use the findings to refine marketing strategies.

• Create and execute marketing campaigns in public or private entities or across various channels, such as online advertising, social media, email marketing, and print media.
• Monitor and analyze the performance of marketing campaigns, using metrics such as lead generation, conversion rates, and return on investment (ROI), and make necessary adjustments to optimize results.
• Collaborate with the creative team to develop compelling marketing materials, including website content, brochures, videos, and social media posts.
• Manage the company's online presence, including website optimization, search engine optimization (SEO), and social media management.
• Coordinate and attend promotional events, trade shows, and exhibitions to represent the company and promote its products or services.
• Build and maintain relationships with key stakeholders, such as customers, suppliers, and industry influencers, through effective communication and networking.
• Stay updated on the latest marketing trends, tools, and techniques, and continuously seek opportunities for innovation and improvement.
• Prepare reports and presentations to communicate marketing strategies, performance, and recommendations to the management team.
• Facilitate in season sales agents hiring and management.

Marketing Officer Required Skills

• Strong analytical and strategic thinking abilities.
• Excellent written and verbal communication skills,
• Proficiency in digital marketing tools and platforms,
• Experience in managing social media platforms and developing social media campaigns.
• Solid project management skills, with the ability to prioritize tasks,
• Creativity and innovation, with the ability to think outside the box and develop unique marketing ideas.
• Strong attention to detail and organizational skills, with the ability to multitask and manage multiple marketing campaigns simultaneously.
• Collaborative and team-oriented mindset, with the ability to work effectively with cross-functional teams.
• Strong interpersonal skills, with the ability to build and maintain relationships with internal and external stakeholders.
• Knowledge of market research methodologies and techniques.

Required Qualifications

• A minimum bachelor's degree in marketing, business administration, agronomist and geography or a related field.
• Proven   At least 1 year of relevant working experience in a marketing role, preferably in a similar industry.
• Demonstrated success in developing and implementing marketing strategies and campaigns.
• Strong understanding of market research methodologies and data analysis.
• Familiarity with digital marketing trends and best practices.
• Excellent computer skills, including knowledge of Microsoft Office Suite.
• Willingness to adhere to company policies and procedures, including safety protocols and environmental regulations.
• Ability to work under pressure and handle stress.

Submission of documents

The interested candidates who fulfill the above requirements should submit/send their application documents which must include the following information:

• Motivation letter of his interest in the above post
• Updated CV/resume
• Copy of ID
• Certificates or any other documents that proves your experience
• Contact information for at least three professional references
• Copy of academic documents

BIDEC GROUP LTD is committed to gender equality and suitably qualified women candidates are encouraged to apply.

Interested and qualified candidates should submit above mentioned documents in English to the following email: ngarapho3@gmail.com  (the email attachment should have the maximum size of 2 MB and should be a PDF file. Please quote the Job title in the subject. Candidates should submit their documents not later than the  25th July 2024, at 5.00 pm.

Note that only shortlisted candidates will be contacted for exams

Done at Kigali on 17/Jully /2024

 Mr. NGARUKIYE EVARISTE

CEO   BIDEC GROUP LTD